EuroCIS fair: Presentation MercuriusAI

The EuroCIS is Europe’s leading trade fair for Retail Technology. The 2024 edition will take place in Düsseldorf from February 27th to 29th. At the conference, the Enterprise Information Systems (EIS) department of Fraunhofer IAIS, a partner institution of the Lamarr Institute, will showcase AI solutions and approaches specifically developed for the retail sector. In particular, the “MercuriusAI” project, an assistant for personalized marketing content, will be presented. The development of the assistant was based on results relating to large language models from the Lamarr Institute’s Natural Language Processing (NLP) research area. The project entails innovations in optimized product distribution and warehouse planning, automatic business area and company analyses, as well as reports and personalized design of media content. MercuriusAI can be found at Booth E61 in Hall 10.